The prompt
Score 10 of 10, Excellent
Use it when You need a SWOT for a plan or a decision and want every point in it tied to evidence you can show, not to opinion.
- {{subject}}
- {{audience}}
- {{evidence}}
- {{decision}}
- {{goals}}
Full prompt and why it works
Prompt
Write a SWOT analysis of {{subject}}, for {{audience}}, from the evidence below, so that they can see which points are backed by facts and what the analysis means for what we are deciding. A SWOT is only as useful as its evidence and its implications, so every point must be traceable and every implication specific. Evidence (reports, data, customer feedback, competitor information, notes), each item labeled with its source: """ {{evidence}} """ What we are deciding or planning: {{decision}} Our goals for the period: {{goals}} Use these headings: 1. Strengths and Weaknesses: internal, meaning things we control, such as our people, products, costs and processes. 2. Opportunities and Threats: external, meaning things we do not control, such as customers, competitors, regulation and the economy. For each of the four, a table with the columns Point, Evidence (source label), How strong the evidence is (strong, some, thin). Up to five points per quadrant, most important first. 3. So what: 4 to 6 implications for the decision, each combining two quadrants, for example a strength we can use to take an opportunity, or a weakness a threat could exploit. 4. Evidence gaps: points we suspect but cannot support, and what evidence would settle each. Keep it under 800 words, apart from the tables. A good SWOT is one where a skeptical reader could follow each point back to a source. For example, an implication in the right form: "Our same-day support (strength, source 3) answers the complaint customers make most about the largest competitor (opportunity, source 7)." That example shows the form only. Do not: - Include a point without evidence; move it to Evidence gaps. - Put an external trend under Strengths or Weaknesses, or something we control under Opportunities or Threats. - Write vague points such as "strong brand" or "changing market" without saying what the evidence shows. If the evidence for a point is contradictory, give both sources and mark the strength "mixed". If the decision is not stated, write the implications for the goals instead and say so at the top.
Variables
- {{subject}}
- What the SWOT is about, for example "our consulting business" or "the proposed product line".
- {{audience}}
- Who reads it, for example "the board at the annual planning meeting".
- {{evidence}}
- Your evidence, each item labeled with a source number or name: figures, feedback, reports, competitor notes.
- {{decision}}
- What the SWOT should inform, for example "whether to open a second location next year", or "not stated".
- {{goals}}
- Your goals for the period, in a few lines.
Why it works
- What good looks like. Every point carries a source label and a rating of how strong its evidence is, so a skeptical reader can check it.
- What to avoid. Points without evidence move to a gaps list, and internal and external factors are kept in their own quadrants.
- An example. A sample implication shows how two quadrants combine into something the plan can act on, with both sources named.